NetOne’s 30ForYou: A Bet That More Data Will Drive More Digital Business

By Ross Moyo

As Zimbabwe’s digital economy grows, NetOne is banking on one thing: people need more data to do more business.

To mark 30 years of operation, NetOne has launched 30ForYou – 60GB for US$30 for 30 days. The bundle is positioned directly at students, SMEs, and rural users who are increasingly running their lives online.

The package gives 30GB anytime and 30GB off-peak, targeting both daytime business use and nighttime learning and content creation.

For small business owners, NetOne says the bundle translates to more time promoting products, responding to customers, and processing orders. For farmers, it means access to market information and agritech tools. For youth, it means room to build skills for the digital economy.

The move comes as telecoms shift from selling airtime to selling utility. Connectivity is now infrastructure for education, health, and commerce.

NetOne has also been expanding beyond voice, with initiatives in digital financial services, e-health, and rural broadband. The company frames this as part of Zimbabwe’s broader push under Vision 2030 to add value through technology.

“30 years. More for you,” NetOne said. The message is clear: the next 30 years won’t be about just being connected. It will be about what you do once you’re online.

The 30ForYou bundle is now live on the NetOne network.