Two former Econet Wireless Zimbabwe managers, Benjamin Juru and Dennis Chagonda have officially joined NetOne, as of this week as they take charge of some of the critical position, at the state owned Mobile Network Operator.
As the industry had its serious shakeups and major upsets which saw thousands losing their jobs, or forced to do so, the two have finally settled for NetOne as their new home.
Benjamin Juru, is probably one name which made so much noise at Econet Wireless Zimbabwe, as he was the key person during the initiation of their digital strategy, which saw Econet Wireless Zimbabwe, making its maiden entry to social network.
Econet Wireless started off from zero social media presence, to a decent crowd before running massive campaigns which took the net by storm as thousands for the first time ever received social media bundles, support and engagement.
He was also the brains behind the popular Tweet4Free, which rocked the nation!
He joins NetOne as the first and new Brand Manager Corporate and VAS, looking after the NetOne brand and all their Value Added Services present and to come.
Dennis Chagonda a Marketing practitioner with over 4 years of empirical experience was the assistant brand manager for the EcoSure, Zimbabwe’s fastest growing and powerful life assurance brand.
Previously he served on m-Agriculture, m-Money m-Education & m-Health brands within the Econet portfolio, with greater concentration on brand building and business development.
He joins NetOne as the Mobile Financial Services Brand manager.
This however may prove to be a daunting task, especially when the giants like Ecocash are currently struggling with market balance as the national cash woes continue to mount, making the platform a mobile payment service, not a Money Transfer Agent, which famed it.
Juliet Ziswa, the NetOne Marketing Executive confirmed the appointment of the two managers.
“They are both joining NetOne to become part of the dynamic team to drive our ambitious growth agenda.”
NetOne has been on a growth trajectory, sharply increasing its subscribers and improving its traditional services to align with most digital products, locally and globally.
However many analysts are only waiting to see all these transformations reflecting positively, in their balance sheet, to actually judge the impact of their massive strategy.