Samsung doubling Apple Sales

LOS ANGELES, CA – JUNE 21: Actor Aaron Paul (R)
takes a photo with the Samsung Galaxy S III(Image
credit: Getty Images for Samsung via @daylife) It’s looking ominous in the smartphone market with
South Korea’s Samsung Electronics and LG both increasing market share in the first quarter of 2013,
according to UK-based researchers Juniper. Taking
Juniper’s research alongside data from IDC it looks as
though Samsung now has almost double Apple‘s market share in smartphones. Juniper Research estimates a 30% year over year increase in smartphone shipments with the first quarter
2013 total reaching almost 200 million. Samsung increased its smartphone market share by shipping an estimated 68 million smartphones
accounting for approximately 34% of all
smartphone shipments in the quarter (increasing
from 30% in the previous quarter). Samsung sales are up from 63 million in Q4 2012
(Apple‘s sales declined over the same period due to seasonal factors). The company today announced record
profits buoyed by continued strength in smartphones. Revenues rose 17% to 52.9tn won and operating profit
was up 54%. Net profit for the January-March quarter
grew by 42%. That’s despite customers waiting on the
new S4. Figures also include a one-off charge to settle
the $600 million due to Apple from the two company’s
legal dispute. Researchers at IDC had slightly different figures for Samsung and Apple sales. Market research firm IDC estimated that Samsung shipped 70.7m smartphones during the first quarter, up 61% over a year earlier and capturing
33% market share. Apple, the second-largest
smartphone maker, sold 37.4m iPhones. Its market
share fell to 17% from 23% a year earlier, IDC
said. Juniper Research points out that “Apple need to
innovate, with the next product release being critical in
maintaining their position as innovation leaders. Apple
will also need to ensure that they are attractive to
emerging markets to retain their title as global brand
leaders.” Is that entirely true? Strategy Analytics pointed out
back in February that Q4 sales data showed the iPhone 5
became the most popular smartphone on the market: “Apple’s iPhone 5 smartphone model shipped an estimated 27.4 million units worldwide during the
fourth quarter of 2012,” Strategy Analytics analyst
Neil Shah said. “The iPhone 5 captured an
impressive 13 percent share of all smartphones
shipped globally and it has become the world’s
best-selling smartphone model for the first time ever.” The research also shows that LG and China’s Huawei
both shipped around 10 million units with Europe’s Nokia and Canada’s BlackBerry down at around 6 million. Samsung smartphone shipments, however,
grew 60% year over year compared to Apple’s 6.6%. The leading companies remain Samsung and Apple by
quite a margin. The consensus over the past few days,
since Apple’s earnings release Tuesday, is that really
new devices will not come to market before 2014. That
leaves the iPhone 5 to hold the fort until then. With the
Galaxy S4 launching now it looks like a tense six months for Apple and its shareholders

Source: ForbesTech

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