History may have just been broken, as Zimbabwean born business mogul Strive Masiyiwa is now ranked the world’s most influential businessman on Facebook.
The ranking does not only include followers alone but the influence, interaction and quality of posts rated with growth and reach the account acquires.
CrowdTangle is a 4-year-old tool, which was recently bought in by Facebook, and which publishers use to track how content spreads around the web, for an undisclosed sum.
By showing its subscribers a kind of real-time pulse of the web, CrowdTangle has developed an outsized but mostly hidden influence on the stories you see popping up in your news feeds throughout the day
Facebook says it will continue to invest in and operate the service so that more publishers could take advantage of it. CrowdTangle’s small, distributed team, which had raised about $2.2 million from investors including Betaworks, will continue to lead development of the product.
“Publishers around the world turn to CrowdTangle to surface stories that matter, measure their social performance and identify influencers,” Facebook said in a statement