Econet Wireless’ funeral assurance unit Ecosure has launched a new package called Thwala Sonke (Sarapavana/Carry them all) which gives policyholders the flexibility to cover as many relatives on their policies.
With so many Zimbabweans now grasping the importance of a funeral covers, this package affords policy holders cover that includes their immediate and extended family members directly from their mobile phones.
Watch Ecosure’s Thwala Sonke launch video here:
By Marvelous Tinevimbo Chibagidi
Speaking at the launch in Harare today, Econet chief executive Douglas Mboweni said they recognised the need for policyholders to include as many dependents as possible on the platform.
“In designing ThwalaSonke we recognise that some of our customers have several dependents which may include their spouse, children, parents and in-law parents, grandparents (below 70 years on registration) and adopted children.
“In fact the list is daunting if we look at the African family set up. With EcoSure Thwala Sonke, we therefore give our customers peace of mind knowing that their dependants are covered”
Ecosure managing director Mr George Nyashanu explained the ThwalaSonke product
“All dependants will be on the same package as the principal member with premiums paid per head. We have made sure that premium payments are convenient through the use of our mobile money solution, EcoCash.
Ecosure has opened up various payment channels including sponsored premium payments on behalf of registered policyholders simply from the mobile phone,” he said.
“Losing a loved one is hard, EcoSure Funeral Cover is here to ease the burden and make our customers and their loved ones covered, all conveniently done on one’s mobile phone 24/7.”
Insurance and Pensions Commission (IPEC) deputy commissioner Pupurai Togarepi said Ecosure’s product made sure that Zimbabweans are aligned to global trends.
Econet will aggressively educate the public on the Ecosure products all over the country.
The company said they are going to stick to a campaign which will have the ThwalaSonke product maintaining its relevance by the use of vernacular language in the promotional campaigns across the country to educate those in marginalized areas of Zimbabwe.
The greatest value proposition being the affordable premiums, simple and accessible EcoSure services and packages.