App market soars with 13.4 billion downloads in 2013 already

As people around the world become increasingly
more reliant on their mobile devices, the app
market continues to grow. New research from
market analyst firm Canalys shows that the top
four app stores hit 13.4 billion downloads
worldwide in the first quarter of 2013. This is an 11 percent increase over all of 2012 combined. “Apps have had a huge impact on the way
consumers use mobile devices, what they
value, and what they expect from smart phones
and tablets,” Canalys chief analyst for analytics
Adam Daum said in a statement. “They are now central to how consumers engage with content
and connected services, and how they
personalize their devices around the app-
enabled features that are important to them.” Apple’s App Store, Google Play, the Windows
Phone Store, and BlackBerry World are the four
most used app stores and combined for $2.2
billion in revenue off app downloads in the first
quarter, a 9 percent increase over 2012. Apple’s
App Store took home the most dough with about 74 percent of the market share. While Google Play had less cash to put in the
bank, it saw the greatest number of downloads —
roughly 51 percent of the stores’ combined total.
Apple came in at a close second for downloads. “Apple’s App Store and Google Play remain the
heavyweights in the app store world. In
comparison, BlackBerry World and the Windows
Phone Store remain distant challengers today,
though they still should not be ignored,” Canalys
senior analyst Tim Shepherd said. “Each of these four stores represents a different market
proposition for developers, and remains the
primary outlet to reach users on the platforms
they serve.” While companies are raking in some serious
money from apps, a December report by
Canalys showed that few developers are
actually seeing much of a profit. During November, just 25 developers, including Rovio,
Zynga, Electronic Arts, and Disney, generated
half of all mobile app revenue earned. These
companies pulled in a combined $60 million in
the U.S. from paid downloads and in-app
purchases. All other developers earned the remaining $60 million.

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