G-Tel Finally Enters the Kenyan Market

G-Telecoms (G-Tel), local smartphone manufacturer has been reportedly teamed up with one of telecoms operator in Kenya (Airtel Kenya) to offer phones on contract, giving customers flexible repayment plans. This is after they had a set back with Safaricom back in May.

According to the report, G-Tel will sell contract phones to Airtel customers and will pay for the handsets in monthly installments. Buyers of G-Tel smartphones will get pre-set airtime, SMS and data bundles for use every month.

The report also stated that the company had initially intended to sign a deal with Safaricom but this did not work out hence the decision to approach Airtel.

G-Tel Kenya CEO Virgil Musvosvi said, “The company had intended to sign a deal with Safaricom but this did not work out. He said the partnership with Airtel was also informed by the operator’s big network in Africa, which would ease its entry in countries where Airtel already has a presence. There is no timeline on when the partnership with Airtel will end.”

G-Tel mobile phones will not be locked to Airtel subscribers. They are also open for use on other mobile service networks. Subscribers will also be given upgraded phones whenever the company introduces a new device, while retaining the ones they already have.

The G-Tel has anticipated a sale of 300,000 units in Kenya by June 2016, when its financial year ends. Gtel has plans to open three shops in Nairobi and two in Mombasa within two months and grow operations to Nakuru, Eldoret and Kisumu.

Chinese phone such as Huawei and ZTE, have of late made inroads in Kenya targeting the youthful population with affordable mobile phone as competition in the industry have seen the cost of the devices go down in a sector that has previously been dominated by Samsung and Nokia.

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